MI Fone launches MI 2010 mobile to celebrate FIFA World Cup 2010

Mi-Fone (BVI) Ltd, the commercial entity behind the successful “Mi” brand of Mobile Devices today announced the release of the Mi-2010 in conjunction with the World Cup unfolding in South Africa this June and July. The Mi-2010 is another strategic step in Mi-Fone’s commitment to producing low-cost mobile phones that reflect the needs and spirit of youth throughout the world.

“As we celebrate the world’s biggest event ever to take place on the African continent, we are launching Mi-2010, a low-cost dual-sim handset as part of our celebration of and contribution to African sport.” says Alpesh Patel, founder and CEO of Mi-Fone

The young mobile phone user often has multiple

sim cards to take advantage of the cheaper call and text rates that exist with service providers and, with the Mi-2010, they no longer have to either carry multiple handsets or switch sim cards every time they want to switch from one cellular provider to the next.

“This handset truly is a reflection and symbol of the young, urban Indian who loves his / her football and is looking for a handset that fits their lifestyle, their style and their passion. Already available in markets in India and Africa, the Mi-2010 is a unique symbol of the World Cup” adds Mr Patel.

Compact, smooth and sleek, like African football, the Mi-2010 is a dual-sim, dual standby GSM mobile phone with 2.5 hour talk time and GPRS, WAP and MMS. It comes with 1.8”, 65K colour, 128 x 160 LCD, 0.1M PX camera, a torch light and 64 midi / mp3 ringtone and can also be used to play MP3s as well as FM radio. It can also take a memory card, giving you expandable capacity should you run out of memory for your images or music files.

M-Fone’s core client is someone looking to stay within striking distance of technology without spending outside of their means. It is someone who is young, passionate about their country and wants a handset that is clearly a match in terms of their own aspirations likes and dislikes.

Go to www.mi-fone.mobi for more on Mi-Fone’s range of handsets.